Hi there. I’m Carolina, Designer and Illustrator.

I specialise in partnering with brands to build impactful identities. With a particular focus on bringing brands to life through character and  illustrations, my passion is to develop meaningful and memorable experiences that create impact and connection.

With 15 years of experience crafting visual worlds, I’ve helped to create brand systems for major Australian names, including NAB, Australia Post, AGL, Peoplecare, Beyond Blue, Australian Unity, Active Super, Australian Red Cross, Insignia, MLC and MTC. I have also been honoured to contribute to numerous award-winning projects along the way.

I firmly believe that designing with empathy, aligned with a purpose at the core, leads to results that are not only unique, but also deeply meaningful and joyful. When we are able to grasp the needs and emotions of the audience, we can reach people at a deeper level, crafting visual worlds that genuinely resonate.

Ready to bring your brand to life? Let’s chat