AGL Illustration style

AGL New illustration style (June-September 2017, Australia)

The task

AGL had a bold new strategy – to reshape the future of energy for Australians, and to reshape itself around the customer.  As the biggest and longest established energy provider, AGL can create the biggest change.  And we were tasked with creating a new identity along with a new illustration style to help bring this strategy to life.



Principals, Sydney